Services
A Better Way to Stop Hidden Sales Losses
These services are starting points, not rigid, one-size-fits-all packages. Because every organization loses sales differently, we frequently create customized programs around each client’s specific challenges, priorities, and goals.
A Clear Path Forward
Four Ways to Stop Hidden Sales Losses
Start with the level of support that fits your current situation. Each engagement builds upon the thinking, findings, and benefits of the services that come before it.
Discover
Hidden Sales Loss Scorecard™
Start here if you believe something may be getting in the way of sales but cannot yet identify it.
This downloadable self-assessment helps you spot common problems in your messaging, website, sales materials, presentations, and customer journey.
It will not diagnose everything, but it will help you determine whether hidden sales losses deserve a closer look.
Diagnose
You’re On Mute Audit™
The audit is a comprehensive outside examination of the communications your prospects and customers actually encounter.
We identify where your message becomes unclear, undifferentiated, overly complicated, or difficult to act upon.
You receive a written, prioritized roadmap explaining what is costing you sales, why it is happening, and what should be corrected first.
Recover
Sales Loss Recovery Process™
Knowing what is wrong does not fix it. The Sales Loss Recovery Process addresses the specific causes identified through the audit and helps eliminate them.
Because every organization loses sales differently, this is not a standardized bundle of deliverables.
The work may involve messaging, website copy, presentations, proposals, sales tools, trade show assets, customer communications, or internal sales alignment.
The engagement is built around solving the business problem.
Prevent
Executive Advisory
Executive Advisory provides continuing access to David Saltzman as an experienced outside perspective on high-impact decisions.
David works with leadership before new messaging, presentations, launches, websites, trade shows, investor materials, or strategic initiatives reach the market.
The objective is to identify confusion, unintended consequences, and potential sales barriers while they are still inexpensive to correct.
Each succeeding engagement includes all of the elements and benefits of the engagements that precede it.
Built Around the Problem
Your Organization May Need a Different Starting Point
These services provide a practical framework, but they are not intended to force every organization into the same process.
Your engagement may focus on a particular sales obstacle, an important launch, a website or messaging problem, or a broader pattern that affects how prospects understand and respond to your organization.
The scope is shaped around the sales problem that needs to be solved.
Start the Conversation
Find the Sales Losses Your Organization Cannot See
Talk with David about where your sales process may be losing clarity, momentum, or opportunities.
