January 24, 2022
Up In Smoke
“Marijuana Issues Sent to A Joint Committee” That was an actual headline from the Toronto Star newspaper. It wasn’t a joke but tell the truth. Did you conjure up a bunch of politicians getting toasted while sitting around an ornate and seriously smoke-filled hearing room? OK – maybe it is just my warped recollection of […]
December 21, 2021
The Road to Communication Hell Is Paved with Resolutions
My 2022 New Year’s hope for you is that you stop making resolutions. Resolutions, goals, long-term plans, and much of what we do when we plan our business years are great exercises. But they are aspirational, one-time exercises. In 2022, we all need more. The Road to Hell is not paved with good intentions, it […]
November 23, 2021
Shocking News! Your Website Isn’t Helping You Sell.
Shocking News – This Just In… The goal of your website is NOT to sell. There it is! I said it. And for all too many companies, this will come as a giant “OMG” moment. It’s OK, show me your shocked face. Those who have an absolutely beautiful website with gorgeous images and tons of […]
November 4, 2021
Let Me Tell You a Story
We began telling stories 30,000 years ago and we are still telling stories today. Why? Initially stories were meant as a way to preserve and pass down the history of peoples. Later, they were called “parables” and were used to teach lessons. And that is no wonder.
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